The 13 Main Alinsky Tactics
- Power is not only what you have but what the enemy thinks you have.
- Never go outside the experience of your people.
- Whenever possible go outside the experience of the enemy.
- Make the enemy live up to their own book of rules.
- Ridicule is man’s most potent weapon.
- A good tactic is one that your people enjoy.
- A tactic that drags on too long becomes a drag.
- Keep the pressure on with different tactics, and actions, and utilize all events of the period for your purpose.
- The threat is usually more terrifying than the thing itself.
- The major premise for tactics is the development of operations that will maintain a constant pressure upon the opposition.
- If you push a negative hard and deep enough it will break through into its counterside.
- The price of a successful attack is a constructive alternative.
- Pick the target, freeze it, personalize it, and polarize it.
Alinsky, Saul Rules for Radicals. Toronto: Vintage Publishing 1971